Mayahuel is a unique beer that fuses Belgian brewing tradition with the bold essence of Mexican mezcal. The project reflects a cultural blend, honoring the goddess Mayahuel from Aztec mythology—symbol of agave and transformation.
​
My role was to reimagine the label design and visual identity, emphasizing the cross-cultural spirit of the product. The new design balances refined Belgian aesthetics with vibrant Mexican symbolism, creating a striking and memorable look that communicates the beer's distinct character and origin.